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News | FIRST Canada Appoints a Vice President of Sales for Western Canada


July 6, 2015 –  FIRST Canada is proud to have announced our newest Senior Management team member, Tasneem Kurji, VP of Sales of Western Canada. In this role, Tas Kurji will be responsible for leading our sales team and growth strategy for the Western teams.

Tas brings with her over fifteen years of insurance industry experience, which ideally positions her to lead the strategic implementation of payment solutions for Western Canada. Prior to joining FIRST Canada, Tas served as a Director of Sales and Distribution for a major insurer, where she helped achieve significant growth in revenue, market share, and product innovation.
Tas is recognized for her exceptional track record of success in developing long-term relationships and helping business capitalize on growth opportunities. “Our company has experienced significant growth since launching First InSite, our flexible platform that generates payment options for Carriers, MGAs, and brokers.” stated Stuart Bruce, CEO of FIRST Insurance Funding of Canada. “Tas’ leadership will help us continue to build on that forward momentum and rapid growth.”
Tas Kurji commented, “The FIRST Canada team is a talented group of professionals with a passion for innovation and bringing true advancements in Payment Solutions to the insurance industry. I’m looking forward to being a part of that.” Tas will be based out of our Vancouver, British Columbia office and be responsible for the sales teams in British Columbia, Manitoba, Alberta, and Saskatchewan.